Red Jelly works with a diverse range of clients assisting strategic thinking at a high level. This will often lead to the identification and development of market opportunities as well as a clearer articulation of an organisation’s vision, purpose and values.

We have developed a process called the Red Jelly Round Table, which brings organisation and brand together. This has proved to be a most beneficial starting point for helping to get brand stakeholders on the same page in a relatively short period of time.

Knowing the basics of who you are, what you stand for and where you are going is not only key to brand health, it provides the parameters for developing meaningful corporate culture strategies.

We also assist with SWOT and PEST analysis and brand perception mapping.

Red Jelly believes in looking before it leaps. At the most basic level this includes desktop analysis, however there is no substitute for more formal consumer insight research to aid strategic thinking.  We have valued relationships with research specialists who assist with research methodologies as well as brokering fulfillment and analysis.